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THE

CASE

The physical world deserves as much love as the digital one. Look around—door knobs are still door knobs, toothbrushes still have bristles. The everyday things we touch haven’t changed in decades. Good design has been given to pixels and most physical objects have been left behind.
Regular price $1,109.00 CAD
Regular price Sale price $1,109.00 CAD
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The Case is the ultimate fusion of sleek
design and groundbreaking engineering.



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100 - day trial
Cruelty -free, Vegan materials
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BROUGHT TO YOU BY
THE AWARD WINNING DESIGN STUDIO

  • When you’re digging through endless compartments, hoping to find that one thing, but everything else keeps popping up, it feels like rummaging through murky water. Not a great feeling. Can pockets tell you what’s inside without you having to dig blindly?

  • When you’re digging through endless compartments, hoping to find that one thing, but everything else keeps popping up, it feels like rummaging through murky water. Not a great feeling. Can pockets tell you what’s inside without you having to dig blindly?

  • When you’re digging through endless compartments, hoping to find that one thing, but everything else keeps popping up, it feels like rummaging through murky water. Not a great feeling. Can pockets tell you what’s inside without you having to dig blindly?

  • When you’re digging through endless compartments, hoping to find that one thing, but everything else keeps popping up, it feels like rummaging through murky water. Not a great feeling. Can pockets tell you what’s inside without you having to dig blindly?

FORM PICK

When you’re digging through endless com-partments, hoping to find that one thing, but everything else keeps popping up, it feels like rummaging through murky water. Not a great feeling. Can pockets tell you what’s inside without you having to dig blindly?

No More Blind Digging

Imagine a pocket that tells you what's inside with just a look.

Meet Form-Pick, a double mesh contour fabric that shapes itself around your things. Now, you can instantly see and feel where your things are.With Form-Pick you never have to spend time organizing your bag again

Meet Form-Pick, a double mesh contour fabric that shapes itself around your things. Now, you can instantly see and feel where your things are.With Form-Pick you never have to spend time organizing your bag again

WHAT DOES IT FIT?

The Case is designed to carry your daily essentials with ease. Your MacBook, chargers, personal items, or even an iPad or notebook - it’s roomy enough to carry everything effortlessly.

THE

DIAL

Zippers can be exhausting. Especially when there’s too many of them. They also slow you down when you’re on the go. Can there be a more delightful and smoother (and quicker) way to open your bag?

DIAL IN ZIPS OUT

DIAL IN

ZIPS OUT

Dial is so amazing,
you'll actually look
forward to using it.

Dial is so amazing,
you'll actually look
forward to using it.

Imagine going through your day. At the metro or in a cab, at work or at home, every time you want to open your bag, you just grip this gorgeous piece of matte metal and turn it effortlessly with that satisfying feedback, all with one hand.

Dial is prepared from a single block of 300-D
Aircraft- grade aluminum. It's incredibly
strong and light.


THE

SASH

Bag straps are great when they’re on, but when you take them off, they become awkward and messy. Can we get rid of the annoying loops that collect dust on the floor and replace them with a mechanism that truly elevates the experience of using straps?

Bag straps are great when they’re on, but when you take them off, they become awkward and messy. Can we get rid of the annoying loops that collect dust on the floor and replace them with a mechanism that truly elevates the experience of using straps?

Meet Sash, our
next-generation
retractable strap

Mee our next generation retractable strap system

  • Sash is the next-generation strap, and it works with effortless flexibility. With a single, fluid motion, it effortlessly rests over your shoulder in perfect comfort. When you’re done, simply snap it back and watch it vanish.


  • Sash is crafted to integrate effortlessly into your life. With its intuitive preset system, the Case remembers your perfect strap length, so you never have to adjust it more than once.


  • The tactile experience of Sash is a pleasure in itself. From the satisfying magnetic latch to the smooth preset wheel and slider, each interaction feels deliberate and refined.


Image 1

Preset Wheel

Image 2

The memory function remembers your ideal strap length, so you never have to adjust it again.

The memory function remembers your ideal strap length, so you never have to adjust it again.

Bag materials and bag-making methods are stuck with outdated fabrics and constructions. It’s time for a bag that redefines what’s possible, engineered for a new era.


NEO-WEAVE

NEXT LEVEL

BAG - MAKING

MAGIC

For the first time ever, a bag is not just a folded piece of fabric.
For the first time ever, a bag is not just a folded piece of fabric.
  • NO ROOM FOR

    STITCHES

    If you’ve noticed, the Case is completely stitch-free. Its design is flawlessly seamless. This is precision engineering at its finest, crafted with the same attention to detail as a bespoke suit.


  • FOAM & FABRIC?

    FABULOUS

    That incredible shell? It’s thermoformed with a layer of ultra-soft, closed-cell EVA foam, then laminated with a stunning high-performance fabric. The foam adds cushioning and water resistance, while the fabric offers a luxurious texture. We selected this material for its exceptional color fastness and abrasion resistance, ensuring it stays looking pristine, no matter what.


  • FEEL FREE

    TO FLEX

    At the core of the Charcoal Case is an algorithmically optimized, injection-molded silicone mesh. This soft shell delivers unmatched protection and flexibility, built to withstand years of use while still looking as good as new. Plus, the mesh ensures the Case holds its shape, no sagging or melting into itself like most bags when you set them down.


MATERIAL SPECS

That amazing Shell you just read about? It’s thermoformed with a layer of super-soft, closed-cell EVA foam, and then laminated with a gorgeous high-performance fabric.

IN EVERY

WAY VEGAN

IS BETTER

  • 100% Vegan,
    0 Compromises.

    The Case is engineered for performance, blending high-tech innovation with precision craftsmanship to deliver the best in every sense. This is a product designed to excel. Every detail is reimagined through intelligent design, and it’s vegan.


  • The materials we chose aren’t a compromise—

    The materials we chose aren’t a compromise—they’re an evolution. They’re built to last, look exceptional, and stand the test of time. Their alignment with a more sustainable future is a result of thoughtful progress, not an afterthought.


THEY

THE CASE

LOVE

  • Alexander J.

    San Francisco, CA

    "The design and functionality clearly show a lot of thoughtful engineering"
  • Tyler B

    Dallas, TX.

    "I never thought a bag could be re-imagined this way. It's very innovative, love it!"
  • Williams C.

    Chicago, IL.

    "The minimal and sleek design is too cool. it's way ahead of it's time"
  • Ryan P.

    Skokie, IL.

    " It fits my gear perfectly and I love how functional and thoughtful it is."

we’re making the best
of everyday essentials.

we’re
making

the best
of everyday
essentials.

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FAQ’S

How durable is my Charcoal Case?

Your Case will last for years. With the highly durable PU skeleton, along with the high-performance fabric, your Case will easily withstand the daily wear and tear, and will look new for years to come.

What can my Case fit?

The design is thoughtfully sized to balance capacity and convenience. It's spacious enough to hold all your essentials without being bulky. It can comfortably hold a 16 inch Macbook, an iPad, a notebook, along with a bunch of smaller accessories and stationery.

How do I keep my Charcoal Case clean and well-maintained?

Simply wipe it down with a damp cloth to remove any dirt or stains. For more stubborn spots, a mild soap solution will do the trick. That's it!

How much weight can my Charcoal Case hold?

The sturdy construction can comfortably hold up to 8 kgs without compromising on comfort.

Is my Charcoal Case comfortable to carry around?

Absolutely! Your Case features an ergonomic design with a padded shoulder strap that distributes weight evenly. You’ll find it super comfortable to carry, even when packed to the brim.

Can I get my Charcoal Case early?

Your Case will last for years. With the highly durable PU skeleton, along with the high-performance fabric, your Case will easily withstand the daily wear and tear, and will look new for years to come.